Sherlock Holmes
Outdoor Billboard Comp

Client Warner Bros.
Programs used Adobe Photoshop
Tasks Print Design, Photo Retouching, Layout

Details Concept Arts, Oct 2009. For the film Sherlock Holmes, starring Robert Downey, Jr. and Jude Law, I was given the task of creating various comps for the film's outdoor advertising. This was one of the first comps sent to the client at Warner Brothers for use as an outdoor billboard, and utilized existing elements from the Sherlock Holmes final one-sheet design.

Genevieve Carter
Website Coding & Setup

Client Genevieve Carter
URL www.genevievec.com
Tasks Website Coding, Online Setup

Details July 2009. Coding and setup of Genevieve Carter's interior design portfolio. Hand-coded using XHTML & CSS in a horizontal layout designed by Wanna Camcam.

The Century Council
Campaign & Presentation

Client The Century Council
Programs used Adobe Illustrator, Photoshop, InDesign, Keynote
Tasks Marketing Campaign Development, Art Direction (Print), Presentation Design & Direction

Details October 2008 - April 2009. The Bruin Advertising & Marketing Team (AdTeam) brainstormed, created, designed, and partly-implemented a fully developed advertising campaign for The Century Council, a non-profit organization that educates students about drinking. As one of three Art Directors for the team, I assisted in designing and overseeing the creative work for the campaign. In April, I assumed the role of Presentation Director, managing the design of the ten-minute Keynote Presentation used in our National Student Advertising Competition (NSAC) Presentation.

View Keynote Presentation (.mov)

Surfside Grill
Logo Concept & Branding

Client ASUCLA Restaurants
Programs used Adobe Illustrator
Tasks Logo Design, Branding, Concept, Illustration

Details Fall 2008. I was given the task of creating, from scratch, a brand identity and logo design for a new UCLA restaurant & grill concept. "Surfside Grill" was one of two concepts conceived by the Marketing team. Over the course of many weeks, I designed four logo designs for this concept, which was then presented to the Associated Students UCLA Executive board. These logos are intended to convey a tropical, outdoorsy, almost bar-like feel while still retaining the ideas of restaurant & food.